Ventraq Business Analytics

Network Analytics Accelerator/ Improving Customer Retention

Operators worldwide are embracing analytics solutions to better understand their business performance and customer satisfaction.

Many customer analytics solutions do not take advantage of network data which provides a true measure of what customers are experiencing and doing. Network Analytics Accelerator is a rapid-deployment, data integration environment that provides the scalability required to handle variations of network data for CSPs of all sizes.

Network Analytics Accelerator gives the companies a view of a variety of key performance indicators (KPIs) such as:

  • where the network is failing
  • where added capacity is needed to keep up with demand
  • which services the customers are consuming
  • which devices the customers are using

The Network Analytics Accelerator includes three types of analytic applications that build on top of the collection and analyzing of individual network transactions.

Watch our video to see the part Ventraq is playing regarding Customer Experience Management Index.

 

  • Customer Analytics

    Customer Analytics / Market to Your Subscribers More Effectively

    Today’s communications market is highly competitive. Service providers are looking to enhance the ‘customer experience’ and build a stronger level of subscriber loyalty. With Ventraq’s Customer Analytics, you gain the insight necessary to better understand each customer on an individual level.

    Leverage subscriber preferences and profiles and gain insight into your subscriber’s mobile experience.

    • gauge your customer’s level of satisfaction
    • build stronger loyalty and reduce churn
    • generate more effective offers and promotions
    • learn how subscribers are using content, services and handsets
    • analyze usage patterns to proactively up-sell new services
    • deliver the insight your marketing team has been asking for

  • Revenue & Cost Management

    Revenue & Cost Management / Monitor Your Costs More Effectively

    Monitor the costs of access and interconnect/third party providers against actual traffic, usage and content downloaded across all network technologies, devices and partner invoices to ensure profitable operations.

    • reduce time to settlement through reconciliation of invoices with actual traffic records
    • optimize leased circuit costs through identification of unused circuits and best value routing
    • recover overcharges from suppliers from comparison of invoice amount with actual records

  • Network & Capacity Analysis

    Network & Capacity Analysis / Plan Your Network More Effectively

    Reduce time and effort dealing with inaccurate network records. Network & Capacity Planning helps you keep track of how you are using key resources, how much capacity is left and where you can minimize cost and maximize profit.

    • streamline capacity planning and significantly reduce CAPEX and OPEX through timely, accurate and holistic network data
    • optimize the utilization of existing network assets against actual network traffic
    • accurately plan where and when network investment is needed
    • improve KPI/SLA management and ensure service levels set
    • proactively manage quality of service issues before customer complaints through near real time monitoring of network traffic and resources